Category: Print

No Studies Here, Only Results

05/19/09 | by dr boothe eye care [mail] | Categories: News, Print, Boothe Laser Center, Boothe Eye Care
Dr William Boothe- Dallas Lasik-Dallas IntraLASIK


At Boothe Eye Care and Laser Center, we don’t have to conduct a study on “all laser” intralasik technology. Dr. Boothe was the first in the Dallas/Fort Worth metroplex to use “all laser” intraLASIK and has done more than anyone in the world. So the study is over but the best discount of 50 percent off is still going, on the newest Dallas intraLASIK technology. So contact Dr. William Boothe and take advantage of this special offer.

The Latest iFS “All Laser” IntraLase Technology

03/11/09 | by dr boothe eye care [mail] | Categories: Announcements [A], Print, Boothe Laser Center, Boothe Eye Care
Dr Boothe and iFS Intralase Technology

Dr Boothe has the latest iFS “all laser” intraLase technology and combined with the Allegretto Wavelight laser is, in his experience, the safest, fastest, and most accurate technology available. The new iFS Advanced Femtosecond Laser system gives Dr. Boothe a new level of speed and control for the LASIK flap creation. The iFS can be customized for every individual cornea and delivers biomechanically engineered flaps.

Do Not Let Contact Lenses Stop You

02/11/09 | by dr boothe eye care [mail] | Categories: Print, Boothe Eye Care
Boothe Eye Care Advertisement

This advertisement talks about how contact lenses could stop you from making critical decisions. It is a fact that contact lenses dry out, and as a result your eyes can be irritated. Therefore, some people tend to concentrate on alleviating the irritation, rather then focusing on your day to day activities. Boothe Eye Care is a top IntraLASIK eye center, which performed close to 100,000 Lasiks to date, more than any other solo practitioner in the world. By visiting www.boothelasercenter.com you can find more information about the procedure.

Summer is Just Around The Corner

02/02/09 | by dr boothe eye care [mail] | Categories: Announcements [A], Print, Boothe Eye Care
Boothe Eye Care Advertisement

This is an ad that we ran last spring. It’s not a secret that swimming with contact lenses could be a rough experience. While you are enjoying yourself in the water, your eyes could get irritated or even infected. By learning more about custom IntraLASIK at Boothe Eye Care Center, you will understand that getting a Laser eye surgery is the best alternative. Dr. Boothe will carefully walk you through this experience, explaining the different steps in the procedure and making sure that the treatment is adjusted to your unique condition. Do not let something like contact lenses stop you from enjoying your summer.

Relax... You Are In Good Hands

01/12/09 | by dr boothe eye care [mail] | Categories: Announcements [A], Print, Boothe Laser Center

We found out that people have different misconceptions about Lasik, some of them being afraid of the procedure. The ad was prepared with that issue in mind. We anted patients to feel comfortable and relaxed by looking at a soothing image of a spa-like environment. We also emphasized the vast experience the Boothe Laser Center & Eye Care has accumulated over the years, which combined with the availability of the latest Lasik equipment ensures that every person is treated by the highest standards. Please read our testimonials blog to see how patients describe their experience with Dr. William Boothe.

Boothe Laser Center is Just a Phone Call Away

12/30/08 | by dr boothe eye care [mail] | Categories: Announcements [A], Print, Boothe Laser Center

This is one of our latest ads, which ran in local magazines in the Dallas area. As iPhones are getting more and more popular, we wanted to incorporate one of these devices into the ad and align the Boothe Laser Center with modern, design-driven ideas. After all, a Lasik surgery by Dr. Boothe is a process that is deisgned to match the personal sight conditions of each patients, using some of the most advanced laser eye technologies available today. We also offer $1400 off Lasik procedures, which has brought people to the Boothe Laser Center who were looking for better prices they can afford in the current economical environment.

Improve Your Odds by Choosing Dr. William Boothe

12/03/08 | by dr boothe eye care [mail] | Categories: Announcements [A], Print, Boothe Eye Care

This print ad was made to highlight the fact that Boothe Eye Care and Laser Center has high standards of safety, accuracy and long lasting results. By using a well-known concept of a coin flip to determine the chances of an action, we thought that the message would be clear and approachable. In recent yers technological advances such as the Intralase system allow surgeons to minimize problems and overall acheive better results in laser eye surgery treatments. We wanted to broadcast that message and assure the public that by working with Dr. William Boothe who is did more cases that any other Lasik doctor in the U.S., they will be getting high quality results.

Boxing with Conact Lenses at Boothe Laser Center

11/26/08 | by dr boothe eye care [mail] | Categories: Print, Boothe Laser Center
Boothe Laser Center Boxing Ad

Dr. Boothe’s creative team designed an ad that focuses on the problems people encounter while using contact lenses. It has been proved that Lasik is safer than long tem use of contact lenses, especially when one takes into account potential complications and infections that can occur while using lenses. Graphically, putting Dr. William Boothe and a contact lens in a boxing ring helped us to draw attention to the ad. We worked on one of the doctor’s pictures and added red gloves that match the overall concept. In the end, we received good responses about the ad.

Gimmicks or Real Experience

10/01/08 | by dr boothe eye care [mail] | Categories: Announcements [A], Print

Gadget ad

This ad was created to highlight the choice between the free gadgets and gimmicks offered along with the Lasik procedure by other practices, verses the years of experience of Dr Boothe. Specifically, it points out that the money you save will allow you to buy what you want.

Dr Boothe can help you See Now and Pay Later

09/04/08 | by dr boothe eye care [mail] | Categories: Announcements [A], News, Print

In this ad we tried to give the reader a “carefree” sensation with the photography and headline. The goal was to de-stress the reader a little and make them feel comfortable with dr boothe. Having done so many intralasik surgeries, dr william boothe is one dallas lasik surgeon who knows a thing or two about lasik. And with the financing available, you can get world-class lasik experience from dr boothe and not worry about paying for all of it right away. Infact, with the $0 down and 0% interest for 2 years, you can enjoy your dallas lasik from dr boothe for a nice amount of time without paying.

One subject that is not included in this ad, but will be included in many future ads, is that patients with cataracts should consider dr boothe for their lens replacements. dr william boothe offers the restor and rezoom premium multifocal lenses to his patients. In dr boothe’s opinion, these lenses are far better than crystalens and that crystalens is no better than a monofocal medicare lens at a premium lens price.

Also, I mentioned this last post, but dr boothe has a new website now. In my opinion it is way better than the previous website and we update it rather regularly. please visit it and see for your self. http://www.boothelasercenter.com

Wake Up to better Vision from Dr William Boothe

08/26/08 | by dr boothe eye care [mail] | Categories: Announcements [A], General, Print
Dr William Boothe DMN ad

At Boothe Eye Care & Laser Center, we hear many stories about waking up to an alarm clock for the very first time. Imagine waking up every single day to the sound of a glowing blur and wondering what time it is. Or maybe you don’t need to imagine it, because this is life for you. Well, this ad was targeted at those who want to wake up to clarity. Those who want to know what time it is when that loud buzz pulls them from their sleep. We wanted to spread the message that Dr William Boothe might be able to help them see better.

I like this ad, because this is the time when people with contacts and glasses are most reminded that they can not see well. I’ve even had one person tell me that after lasik, they woke up to a clear alarm clock and, for a split second, thought they still had their contacts in. I hear alarm clock stories from lasik patients all the time, but it never really loses its power.

So if you live in Dallas and are considering lasik, then consider Dr William Boothe. He is the most experienced intralasik surgeon in the world, might be able to help you see that alarm clock more clearly in the morning.

Dr William Boothe - Everyone's Eyes are Different

08/25/08 | by dr boothe eye care [mail] | Categories: Announcements [A], News, Print
dr william boothe lasik dallas eyes

We sent out this mailer explaining how everyone’s eyes are different and how Dr William Boothe can customize your dallas lasik to your eyes. It explains that Dr William Boothe now has 6 lasik lasers, including the new allegretto wavelight eye-q, and how he can customize which laser your lasik is performed with. Dr William Boothe feels that it is an advantage to have many lasers on-site for the patients convenience.

since we were focusing on how peoples eyes are different, we thought it would be an excellent idea to do an image of an eye made from many images of eyes. I feel like this is a good image for the ad, and made the ad very fun to create. It really is amazing all the lasik technology that dr william boothe invests in. I feel that he really does want the very best for each and every patient he sees.

Dallas Lasik compaired to a latte

08/22/08 | by dr boothe eye care [mail] | Categories: Announcements [A], General, Print
dr william boothe dallas lasik

For one, Dallas is no Seattle, but we do enjoy our daily latte. What most Dallas people don’t realize is that for less than cost of a morning latte, they can afford lasik from the most experienced intralasik surgeon in the world, Dr William Boothe. This is pretty much what this ad tries to sell to the public.

One thing I have noticed while working for dr william boothe, is that many people don’t believe he is actually the most experienced intralasik surgeon in the world. With the grand selling points used today, it makes it difficult to figure out what is really truth. Take Coke’s new tag line that goes something like, “the most delicious liquid known to man.” How do you even quantify that?

So how is Dr William Boothe different? Well, for starters, he IS the most experienced intralasik surgeon in the world. Proof can be found on his website in the form of letters from the company that sells the IntraLase Laser. Another myth about Dr William Boothe, is that he does not perform all of his surgeries. Well, this is a flat out lie. Dr William Boothe sees every patient before surgery and performs every surgery himself.

Working on Dr William Boothe’s creative advertising, it is my job to really get the message out there about Dr William Boothe’s lasik experience. The fact that we have the most experienced intralasik surgeon in the world practicing lasik in dallas is really a great thing for people who live in dallas and are considering lasik surgery.

Most Experienced IntraLASIK Surgeon In the World Performs Lasik in Dallas

08/06/08 | by dr boothe eye care [mail] | Categories: Announcements [A], General, Print
Dallas Lasik Globe

The purpose of this ad was to bring out the fact that Dr Boothe is the world’s most experienced IntraLASIK surgeon in the world. We looked through various pictures of globes for the top picture, and found that this picture fit rather nicely. We really wanted to express a Dr Boothe’s vast knowledge of lasik and the eye in general. I also feel this globe has a good experience and aged look to it with the brown seas, and helps relate that Dr Boothe really knows what he is doing.

Contact Lenses Burn

07/21/08 | by dr boothe eye care [mail] | Categories: Announcements [A], General, Print
contact lenses burn

If you have ever put contact lenses in your eyes, then you have probably at one point or another experienced burning contact lenses. We thought this was a humorous and eye catching way to illustrate that feeling. This was a print ad we created for Dr William Boothe, a dallas lasik surgeon who has done more intralasik procedures than anyone in the world.

Creating this lasik ad for dr boothe was a bit of a challenge. We wanted to illustrate the burning feeling of contacts without making it scary for possible dallas lasik patients. In the end, I am very pleased with how this dr boothe ad turned out.

Dr William Boothe - Teacher Mailer Dallas Lasik

07/16/08 | by dr boothe eye care [mail] | Categories: Announcements [A], General, Print

This piece of Dr Boothe advertising was mailed to teachers. This was our way of giving teachers a little personalized attention for all the work they put into the children of dallas. This was a really fun piece to create, and working with the chalk effects gave it a nice feel. The Dr William Boothe logo was converted to fit the whole chalk theme as well, and I feel it came out rather nicely. I also like how the back has a picture of a ruler and asks if you can only see a foot in front of you.

Dr William Boothe - Dallas Lasik Mailer

07/15/08 | by dr boothe eye care [mail] | Categories: Announcements [A], General, Print
dallas lasik dr william boothe mailer

The purpose of this Mailer was to create awareness of NASA’s approval of custom intralasik and to help people feel a little more comfortable with the safety of lasik. In my opinion, NASA has very strict guidelines for acceptance as an astronaut and having custom intralasik approved really says alot about the surgery. Dr William Boothe, a dallas lasik surgeon, is the most experienced when it comes to IntraLASIK and I believe this is because he saw increased safety in this procedure. I feel that, while this ad does not scream lasik, it does get across the message of approval. I feel this ad brings a little more peace of mind to the public. I also feel the photography is rather eye catching and stands out in the mail.

Dr Boothe is Cruising to 100,000 Lasik Procedures

07/08/08 | by dr boothe eye care [mail] | Categories: Announcements [A], News, Print

Dr Boothe cruising to 100000 lasik procedures

Since Dr William Boothe is getting close to that 100,000th procedure he decided to run a little promotion in celebration of it. He wanted to offer the patient who got the 100,000th lasik procedure a cruise trip for two. So we created this four page ad for Dr William Boothe. The Dr William Boothe ad ran on the front and back cover page of quick and the front and back inside covers of the same newspaper. What better way to enjoy your lasik, than to enjoy a cruise.

It’s of my opinion that this really shows how the patient is number one to dr william boothe. The trip’s estimated value is more than the cost a lasik surgery in dallas from dr william boothe and made for a fun ad to create.

Dallas Cowboys Ad - Dr William Boothe

07/07/08 | by dr boothe eye care [mail] | Categories: News, Print
Dr William Boothe Dallas Cowboys Lasik Ad

We created this ad for Dr William Boothe, to go in the Dallas Cowboys magazine. Dr Boothe has done lasik on several Dallas Cowboys and their family members, so we had many options to choose from. We decided to go with a shot of Jason Witten because Dr Boothe had done lasik on his wife.

Losing your focus - DMN Dr Boothe Ad

07/03/08 | by dr boothe eye care [mail] | Categories: News, Print

dr boothe dallas morning news ad - losing your focus

We created this ad for dr william boothe in an effort to really illustrate how frustrating it can be when you have trouble seeing. Something as simple as missing a putt from a few feet away can really turn golf from a game of relaxation into a game of anger. While dr boothe can’t guarantee that he will make your golf game better, it is of my opinion that he could help.

I think that what really sells this ad is the picture. Our graphic artist really did a great job creating this dr boothe ad for the Dallas Morning News.

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Dr. Boothe Advertising Blog

For advertisers and patients alike, we gathered a unique collection of printed ads and TV commercials which were created over the years for Dr William Boothe and the Boothe Eye Care and Laser Center. Be sure to sign up for our RSS feed to get a first look at new Dr. Boothe ads!

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